Brand Story

Inspired by the artistry of traditional Korean wear,

we reimagine elegance for today’s brides.

Each dress tells a story of flowing lines and connections, preserving timeless beauty.

Brand Philosophy

"Along the lines we follow,

every connection unfolds into timeless beauty."

We believe beauty unfolds along the lines we create.

Inspired by the line-driven aesthetics of traditional Korean dress,

our designs carry meaning beyond form—connecting people.

Rooted in this philosophy, our dresses bring graceful moments

to life wherever they are worn.

Silhouette│Inspired by the harmonious meeting of top and skirt,

our silhouettes evoke a refined balance.

Fabrics│Luxurious lace, premium dress textiles, and traditional fabrics

combine to add depth and refined elegance.

Movement│Each step reveals the wearer’s natural grace.

For the Global Wedding Market

In a market that values individuality and refinement, our designs offer a fresh alternative to conventional gowns. Created for the global bride, our dresses are made for those who seek both uniqueness and timeless elegance.

Wedding Hanbok Dress

The HB LINE wedding Hanbok dress

was born from our tireless pursuit of preserving the graceful lines of Hanbok.

Blending traditional Hanbok fabrics

with modern bridal materials, it brings forth

refined elegance and a beauty that is uniquely distinguished.

Wedding Hanbok

Seonyeonhada’s wedding Hanbok

embodies both the classic elegance and

dress-like grace of Hanbok,

carrying the multifaceted allure of a peacock.


It harmonizes beautifully with ceremonies,

parties, and formal occasions, offering the

full spectrum of Hanbok’s diversity

—from classic lines to radiant dress silhouettes.

Offline store

For Rental & Sponsorship Inquiries │ +82-10-2595-3109

E-mail│seonyeonhada@naver.com

Visit Us│3F, 46-21 Hongsanbuk-ro, Wansan-gu, Jeonju-si, Jeollabuk-do, Korea

floating-button-img